Protecting the Right to Enjoy Doping-Free Sport

Your Part in Clean Sport



Your part in clean sport

100% me represents all the qualities that make a great athlete.

Being a great athlete doesn’t just mean winning competitions – it involves every area of your life. The following are some of the values and principles which contribute to being a great athlete and celebrated by our 100% me clean sport programme:


  • Ethics, fair play and honesty
    The best athletes are ones who know what sport is all about. They agree to play fairly and by the rules. They are honest with their peers and themselves. They have strong beliefs as to what is right and wrong and they stick to these. They want to be known for their successes and for people never to doubt that they earned their success fairly.
  • Health
    Your health as an athlete is very important. Always think about what you do each day and the effect it has on your body. Make sure you have a balanced diet, plenty of rest, and a good night’s sleep. It is also important to have a break from sport at times – this allows you to do school work, pursue your hobbies, and see your friends. This helps you and your body to relax.
  • Excellence in performance
    Always strive to be the best you can be. You may not finish in first place, but the great thing about sport is taking part and doing your best. Focus and get yourself prepared before any competition. Work in partnership with your coaches – they are trying to help you develop and progress.
  • Character and education
    Top athletes have a strong character and know what they’re aiming for – they have goals. Education is very important as it allows athletes to understand what they need to do to perform better. For example, your teachers can help you learn about nutrition and how your body adapts to training, while coaches can help you learn new skills to improve your performance.
  • Fun and joy
    Sport is fun, so enjoy it. You get to meet new people and work as a team and you may also get to travel to new places.
  • Teamwork
    Whatever your sport is, there will always be an element of teamwork. This is easy to see in team sports where to win the game you have to work well as a team. However, even in individual sports, athletes work as a team: the team might be their coach, their physio and themselves, for example. As you develop your talent, you may be invited to be part of a squad to train with other athletes in your sport. Maybe, one day you’ll be part of a national team, and represent your country in the Olympics.
  • Dedication and commitment
    Research suggests that it takes about 10 years to become an elite athlete. This is a long time, and means that some athletes give up, look for short cuts or make bad decisions, like using drugs. Any top athlete can tell you there are no short cuts! The reason our elite athletes are so emotional when they win an important race is because of the years of hard work, perseverance and commitment they have given. Everything you do now and the decisions you make will determine how far you progress. Don’t let one bad decision ruin your career before it has even started.
  • Respect for rules and laws
    Sport works when everyone follows the rules. If we didn’t have rules in sport there would be chaos! Always respect the rules – and those who are there to make sure the rules are followed.
  • Respect for yourself and other athletes
    Everyone you train with and compete against is trying to be the best they can be too. You should always congratulate winners and show your respect for what they have achieved. Watch how top athletes shake hands or swap shirts at the end of a competition or a match. This is showing respect for your competition, as without them...well, there wouldn’t be any competition!
  • Courage and resilience
    Do you have the courage to keep going when training is tough? Can you push yourself? Are you mentally strong or do you give up too easily? How focused can you be and how do you pick yourself up after a bad performance? Resilience – being strong and staying strong – is a characteristic that talented athletes develop and this makes them stand out from those who only have physical talents. You should always strive to deal with disappointment, understanding how to turn it into a positive by learning from your mistakes.
  • Community and solidarity
    Being part of a team – however small – and sharing their triumphs and disappointments, is what sport is all about. Always be a team player and enjoy working together to achieve success.